Advertising with results
So, you run a business? There are hundreds of advertising opportunities, everyone has the 'next big thing' they want you to try, and you can waste thousands of pounds promoting your restaurant without success. All you really want is to see a decent return on investment, but you need to know which things work, and which things do nothing more than burn your marketing budget.
We understand. With more than ten years in the local advertising sector, we know exactly how to reach your new and existing customers, and we're well-placed to use a combination of new media and 'old' media methods to deliver the only bit that matters - a response for you.
But we go further than that. We realise that confidence in our product only goes so far, and so we have incorporated two distinct ways for you, the customer, to accurately track the results of your advertising with us. It's wholly transparent, and allows you to make an informed decision about spending a part of your budget with us, because the results will quite literally speak for themselves.
Call-counter
Put simply, we replace the telephone number in your ad with one of our own special numbers. When one of your customers responds to you from our publication, they will call the number shown, which seamlessly diverts to your usual restaurant telephone - there is NOTHING you need to do or change, as the whole process happens electronically, and leaves your normal number intact. But by routing the call through one of our numbers, we can all see exactly how many calls have been generated as a direct result of your advertising. You do not have to use call-counter, but we highly recommend it, and we supply this technology entirely at our own cost, and no extra cost to you.
Timed Vouchers
In each magazine, we have a section at the back which is packed full of money-off and promotional vouchers. As an advertiser, you can include two vouchers without extra cost - one for each month of the magazine's shelf-life. Because your customers will redeem these vouchers with you when ordering, you'll have an easy way to see how well we're working for you.
We can also help you to produce online 'web-only' vouchers, as well as special promotions for our Facebook fans. Again, they're highly measurable, and will ensure your customers keep coming back for more.
Our Facebook fans have access to further special offers, over and above the vouchers found in the magazine.
As a business, you simply can't afford not to reach this extra potential. Click here to visit our Facebook page, and become a 'fan' to add or receive special fan-only deals.
Contact Us
We would love to hear from you, whether you're a business wanting to get on board, or a reader with comments or suggestions. Our contact details are:
Select Media
Worth Corner, Turners Hill Road,
Crawley, West Sussex RH10 7SL
Freephone: 0330 660 0017
Mobile: 07846 611290
jon.keen@selectfoodmagazine.co.uk